Friday, January 1, 2010
"New Skateboard Graphics " awesome book on deck design by J. Namdev Hardisty
From spreads of full-board designs to detailed crops of patterns and graphics, New Skateboard Graphics features the freshest, most innovative work being produced today for the bottoms of decks, including examples from Chocolate, Element, Enjoi, Heroin, Hessenmob, $lave, Toy Machine and many others. More than just illustrations, however, the foreword by designer Michael Leon and interviews with designers and creators of major brands, like Michael Leon of Rasa Libre and Jamie Thomas of Zero, shed light on how these companies maintain brand loyalty through graphics. An indispensable source for skateboarders and graphic designers alike, New Skateboard Graphics answers the question: Why devote so much time and energy to a design that will inevitably be scuffed away?
Visit the book's MySpace and website.
Page Count: 144, Size: 9 3/10 x 11 7/10 inches, Format: Casebound
Cover Price $28